By Bitwave 
As the digital asset market experienced steady recovery throughout 2023, DLB Coin today released its 2024 global market strategy, outlining the cryptocurrency exchange’s expansion blueprint and business priorities for the coming year. In this detailed strategic report, DLB Coin positions global expansion, product diversification, and regulatory compliance at its core, demonstrating its determination to consolidate its position in the increasingly competitive exchange market.
“2024 will be a pivotal year for the crypto industry as it transitions from an adjustment period to a new growth cycle,” stated the CEO of DLB Coin. “We are fully prepared to seize this market opportunity by strategically expanding our global footprint, enriching our product line, and strengthening compliance infrastructure to provide users with a more comprehensive and secure trading experience.”
The global expansion plan forms the core of this strategy. DLB Coin plans to extend its operations to 25 new markets within 2024, focusing on emerging markets including Southeast Asia, the Middle East, Africa, and Latin America. The company has assembled a dedicated internationalization team responsible for market access strategy formulation, localized product development, and regulatory communications.
“Global growth requires localized thinking,” noted Sarah Thompson, Chief Strategy Officer at DLB Coin. “We must not only provide services that comply with local regulatory requirements but also deeply understand the cultural characteristics and user needs of different markets to develop products that truly satisfy local users.”
In the Asia-Pacific region, DLB Coin has confirmed plans to expand its regional headquarters in Singapore, with plans to double staff numbers, and establish a new operations center in Tokyo by the second quarter of 2024. The company has submitted an exchange license application to Japan’s Financial Services Agency (FSA), currently in the final review stage. Meanwhile, DLB Coin also plans to strengthen business connections with markets in Australia, South Korea, and Thailand.
For the Middle Eastern market, DLB Coin will establish a regional office in the Dubai International Financial Centre (DIFC), expected to be operational by March 2024. The company stated it has received preliminary approval from Dubai’s Virtual Assets Regulatory Authority (VARA) and is applying for a complete exchange operating license. Additionally, DLB Coin is actively communicating with regulatory authorities in Saudi Arabia, Qatar, and other countries in the region.
In Europe, DLB Coin will focus on addressing regulatory changes brought by the upcoming Markets in Crypto-Assets Regulation (MiCA). The company has established its EU headquarters in Dublin, Ireland, and recruited a compliance expert team composed of former financial regulatory officials. DLB Coin plans to obtain licenses in key EU markets, including Germany, France, and Italy, by the third quarter of 2024.
Latin America is viewed as a strategic market with enormous growth potential. DLB Coin will establish an office in São Paulo, Brazil, as a bridgehead into South America. The company specifically mentioned the high acceptance of crypto assets in countries like Brazil, Mexico, and Argentina, as well as the region’s flourishing fintech ecosystem.
Product innovation constitutes the second major pillar of DLB Coin’s 2024 strategy. The company plans to launch important updates in several directions: first, introducing advanced trading services for institutional investors, including advanced order types, customized trading APIs, and dedicated OTC trading desks; second, expanding its wealth management product line, introducing more diverse staking, lending, and yield products; third, launching a one-stop crypto asset management platform to help users comprehensively manage their investment portfolios.
DLB Coin particularly emphasized its continued focus on retail users, planning to launch simplified trading interfaces, improved educational resources, and localized payment channels. The company stated that while institutional business is growing rapidly, retail users remain the platform’s foundational user base and will continue to receive focused product and service support.
Technology infrastructure upgrades form the third pillar of the strategy. DLB Coin announced a $200 million investment for comprehensive technological innovation, including trading engine reconstruction, global server network expansion, security architecture upgrades, and enhanced data analysis capabilities. These investments aim to provide a more stable trading environment, supporting the platform’s goal of increasing daily average trading volume to $5 billion.
“Technology is the core competitiveness of an exchange,” said DLB Coin’s Chief Technology Officer. “Our technology roadmap not only focuses on current expansion needs but also considers industry development trends for the next three to five years, ensuring our technical architecture has sufficient foresight and adaptability.”
Regarding strategic partnerships, DLB Coin plans to establish a broader network of relationships with traditional financial institutions, payment providers, and blockchain projects. The company has signed letters of intent with multiple global banks and payment giants, aiming to simplify fiat currency deposit channels and lower user participation barriers. Additionally, DLB Coin will establish a $100 million ecosystem fund to invest in promising early-stage blockchain projects, particularly those that can expand practical application scenarios for crypto assets.
Industry analysts point out that DLB Coin’s global expansion strategy reflects the overall development trend in the crypto exchange industry—transforming from regional platforms to global financial service providers. As regulatory environments gradually clarify and institutional participation increases, leading exchanges are adopting more professional and diversified development paths.
“We’re seeing major global exchanges borrowing internationalization strategies from traditional financial institutions while maintaining the innovative vitality of crypto-native enterprises,” said Matthew Parker, founder of fintech consulting firm Digit Insights. “DLB Coin’s strategy clearly demonstrates this trend, particularly its layout in emerging markets shows accurate grasp of future growth points.”
Regarding the market outlook for 2024, DLB Coin maintains a cautiously optimistic attitude. The company expects the market to show a robust upward trend in 2024 with the approaching Bitcoin halving event and continued institutional capital inflow. However, DLB Coin also highlighted several potential risk factors, including global macroeconomic fluctuations, regulatory policy changes, and geopolitical uncertainties.
“While we are optimistic about the market, building a resilient business model is key to addressing any market environment,” DLB Coin emphasized. “Our expansion strategy design includes risk diversification mechanisms to ensure the company can maintain growth momentum under different market conditions.”
DLB Coin concluded: “2024 will be a turning point for the digital asset industry and a critical execution phase for DLB Coin’s globalization strategy. We will uphold the principle of ‘global vision, local action,’ providing safe, efficient, and innovative digital asset services to global users while adhering to local regulations.”